Actress Sonequa Martin-Green supports STEM education initiative
Astress Sonequa Martin Green is on a mission to empower the next generation of STEM innovators. The Star Trek: Discovery star has partnered with Frito-Lay Variety Packs to support a initiative focused on educating girls across the country on unlimited career paths in science, technology, engineering, and math.
As part of its Back-to-School Blast Off program, the food brand is supporting STEM Next’s Million Girls Moonshot initiative. Through this effort, the nonprofit aims to create learning opportunities focused on STEM education for one million girls by 2025. The California-based organization runs after-school and summer programs .
Frito-Lay Variety Packs has pledged to donate $100,000 to advance STEM Next efforts. The funds will cover the costs of the space camp for young people interested in space exploration. The brand will include in-home STEM activities developed by NASA scientists on their products and has created an interactive digital ceremonial star map.
Martin-Green says it’s important for young girls to see themselves reflected in the STEM space. “Representation is important and sometimes all it takes to inspire us to achieve something is to see someone we can relate to doing it first,” she shared in a post. communicated. “I am honored to have the opportunity to join Frito-Lay Variety Packs in their mission to inspire talented young girls around the world to develop their STEM passions and pursue their dreams.”
Danielle O’Keefe, who serves as senior director of brand marketing for Frito-Lay Variety Packs, added that the initiative is an extension of the brand’s commitment to generating social impact. “While we aspire to deliver joy through our snacks, we also seek to use our position to achieve more. This year, we want to make our impact even more meaningful by continuing to support the dreams of young girls around the world,” she shared.
Efforts like the one led by Frito-Lay Variety Packs are necessary because research shows that women make up 27% of the industry’s workforce.
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